Facebook began in the interests with a lot of fanfare on Wednesday. Once outside the lists, which is taking place today, and places will let you use your mobile phone to identify sites for “check in” when you visit the cinema and restaurants, and other locations. If you are familiar with and Foursqare Gowalla, much of this kind.
Facebook feature provides one clear competitiveness: critical mass. With more than 500 million users worldwide, chances are your friends on Facebook, and they are not to compete with location-based services. Competition work around this problem through integration with Facebook and Twitter, where your friends are in reality. But before he had a direct line to your social and professional.
With Facebook game places, and competition will have to provide additional value, or they’ll get a flat Das. Why do they have to offer?
Can be a cry in very good condition from all this. Check-ins are the last cry of marginalization, and is the main review of the different locations.
Gowalla, which has until now been something of a product, I have a very comic superheroes figures, can find themselves in fact strengthened by the entry in the market for the site. Gowalla allows you to collect virtual items and souvenirs when you visit different sites, and follow the “Flights” in areas, established by groups such as National Geographic, and today the United States of America, CNNMoney, and others. I can see Gowalla evolve into a fun game a little, and at the highest levels of the places Facebook, where you follow the scavenger hunting and souvenirs swap withyour friends.
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